BLCK welcomes the world to explore our neighborhoods —

with heart.

The Exchange by BLCK is a global cultural activation powered by U.S. neighbors, offering culture, community, and trust that travel with you for all 39 days and beyond.

Explore The Exchange

What Is The Exchange by BLCK (TEBB)?

For 39 days, the world gathers around the game.
But after the final whistle, millions of visitors are still searching for the feeling of the city itself.

That’s where TEBB begins.

The Exchange by BLCK is a post-event cultural movement designed to help travelers experience the culture, communities, and creativity that live beyond Manhattan.

Born from the vision of Day 40: The Global Family Reunion, TEBB transforms global moments into local connection bringing together visitors, neighbors, creators, and businesses through curated experiences rooted in culture, circulation, and community.

From food and music to marketplaces, storytelling, and neighborhood activations, TEBB helps people experience New York through the people who give it soul.

Because when the world comes to our cities,
the impact shouldn’t stop at the stadium gates.

After the game comes the gathering.
After the final whistle comes Day 40.

11 cities. One shared spirit. One global family reunion.

Community Marketplace

Shop and discover local vendors, creators, food spots, and small businesses that represent the culture and creativity of Brooklyn.

Global Family Reunion Experiences

From music and storytelling to live art, conversations, and cultural moments, Day 40 is designed to feel like a family reunion on a global stage.

Cultural Exchange Activations

Explore immersive experiences that connect global visitors with the neighborhoods, people, and energy that make New York unforgettable.

Local Business Circulation

Day 40 is built to help tourism dollars flow directly into local communities — creating visibility, opportunity, and economic impact for neighborhood businesses.

The 3H Project: Homes, Hearts & Horizons

A storytelling installation capturing real stories, memories, and reflections about travel, identity, connection, and belonging from people around the world.

Circulation & Impact Tracking

Through real-time engagement and community insights, Day 40 measures how culture, commerce, and connection move through Brooklyn after the final whistle.

The Ripple of Circulation

Day 40 is more than a celebration — it’s a reinvestment strategy.

Built to extend the energy of FIFA beyond the stadium, we’re creating measurable impact across local businesses, culture, tourism, and community connection.

$100K

Direct Community Circulation

Projected spending flowing directly into local vendors, creatives, restaurants, service providers, and neighborhood businesses during Day 40 activations.

10K+

Local Opportunities Activated

From vendors and performers to production crews, creatives, hospitality workers, and community partners —Day 40 creates visibility and opportunity for local talent.

2K

Global & Local Guests Connected

Bringing together travelers, residents, creators, entrepreneurs, and culture lovers through shared experiences rooted in community and belonging.

30+

Community & Cultural Partners

Collaborating with local organizations, businesses, educators, artists, and cultural leaders to ensure the experience reflects and reinvests into Brooklyn itself.

🖤 Founder’s Creed — by Samella Watson

Because circulation isn’t charity — it’s collective reciprocity.

It’s the divine return on trust well placed, people well met, and purpose well served.

“Collective reciprocity” reminds us that impact isn’t measured by what we keep,
but by what we continue to pass forward.

Remember — when you give with love, it always returns to sender,
ensuring everyone receives it.

Watch WOTB

"Boss Moves, Bold Fashion"

You’re not just the look—you’re the legacy.

In this episode of Word on the BLCK, I’m joined by my dapper and dynamic friend @eunicevashti, founder of Boss Babe + Flight.

We talk about the real roots of brand identity—from her father sewing custom suits after high school to how that legacy shaped her confidence, career, and presence today.

"The $145B Traveler That’s Still Ignored"

We contribute over $145 billion annually to the travel economy—yet our stories, needs, and innovations are still missing from the mainstream narrative. We sat down with Charles Shima, founder of Tourifique, to unpack what it really means to build for us, by us in an industry that continues to overlook our impact.

"You Don’t Have to Choose Just One Lane"

Ever been told to "pick one thing" or "stay in your lane"? Yeah... about that. In this episode of Word on the BLCK, I sit down with Morgan Shuler, a powerhouse multi-hyphenate, CTO of four tech companies, and founder of the new rideshare platform CocheVia.

"Breaking Barriers in Tech: How QuikLiq is Disrupting the Alcohol Industry"

Legacy industries weren’t built for us. But visionaries build their own lane. In this episode of Word on the BLCK, I sit down with Navarr Grevious, CEO and co-founder of QuikLiq, the first Black-owned alcohol delivery & SaaS platform shaking up the liquor industry.

You asked, we exchanged answers.

Frequently Asked Questions

Is this like short-term rental platforms?

Not quite.

While most platforms focus on income and operate transactionally — The Exchange is designed to be impactful and transformational.

We’re not just booking stays; we’re building trust.
Our model centers belonging over business — connecting travelers to vetted neighbors who believe in hospitality that heals, circulates, and celebrates our cultural range.

Who is this for?

We believe that if you wholeheartedly agree with this statement —

“Because sometimes purpose requires different perspectives,” —
then The Exchange is for you.

BLCK is a cultural exchange network reimagining how the world travels, stays, and connects.

We’re building a trust-centered travel community that circulates value — through homes, hearts, and horizons — empowering people and places to prosper through trust that travels.

How do I make income as a neighbor?

As a neighbor, you don’t just make income — you make impact.

BLCK isn’t a profit-first exchange model; it’s a purpose-driven membership.

Neighbors can swap their homes during activation dates and exchange views for exclusive perks, travel excursions, and cultural experiences — all while creating win-win opportunities that circulate.

How do I participate if I don’t have a home to list?

There’s still room for you. The Exchange welcomes volunteers, storytellers, local partners, and advocates who want to see trust travel.

If you’d like to get involved, sign up here to join our volunteer list ➜.

What makes BLCK different from other travel platforms?

We’re more than a platform — we’re a circulation network.

BLCK measures success not by profit margins alone, but by how much culture, community, and commerce flow back into the neighborhoods we touch — allowing everyone to win.

It’s not just about owning the BLCK — it’s about swapping, growing, and sustaining the BLCK.

BLCK is a cultural exchange network reimagining how the world travels, stays, and connects.
We’re building a trust-centered travel community that circulates value — through homes, hearts, and horizons — empowering people and places to prosper through trust that travels.